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Welcome, to a place for forerunners

who lead with vision and build with heart
 

Where others see limits,

we set the horizon
 

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Shape the future with those

bold enough to change the world

What we do at Bend

Business renewal 

When growth slows, complexity rises, or strategy feels stuck our approach helps you to move your business from complexity to clarity.

We build people-centric product strategy and innovation, tangible roadmaps, operating models and go to market strategies using design led business methods, backed by data and AI expertise.

We help you to regain clarity, momentum, and meaningful impact.

Strategy and board governance

We support boards and leadership teams in shaping resilient strategies, building high-performing governance models, and creating leadership practices that hold up under pressure.

 

We help you to ask the right questions:

What does good board work look like?

How do we measure strategic impact?

How do we build a board/leadership team that sees around corners?

 

It’s time to turn leadership and strategy into drivers of renewal, resilience, and long-term success.

Coaching and Advisory

Through engaging workshops, thought-provoking keynotes, practical training, and personal mentoring or sparring sessions, we help you turn insights into real-world results. Whether you’re looking to sharpen your thinking, energise your team or level up your leadership, we make sure you leave with practical tools, confidence and momentum.

We bring you 15+ years of hands-on experience in product management, strategy innovation and business renewal.

Personal Development

Our Leadership Academy is built for those who are ready to lead with purpose. Whether you’re moving into your first board role, scaling a business, or simply growing into the next version of yourself, we help you build the confidence, mindset and personal resilience it takes to lead in tomorrows world.

You learn the real lessons that come from experience, learn the tricks that took years for us to learn.

The first cohort is opening soon, subscribe and be the first to know when doors open.

Bend is your partner in innovation and strategy, building resilient business and leadership for tomorrows world

We deliver long term impact 
with bold creativity
and doing things the new way 

Our Services

Co Workers, advisory, designOps, governance

New Business and Innovation

  • Innovation Strategy

  • Business/Startup Growth

  • Corporate Venture Building

  • ​New Business Innovation 

  • Opportunity mapping

  • Product Innovation

  • Lean Startup

  • Customer Experience Strategy and advisory

  • Go to market strategy

  • Service Design

  • Customer Research

  • ​Product portfolio strategy

  • Product management

  • Product Development advisory

Online Communicatons, business design and value proposition

Strategy & Operations

  • Business Resilience

  • Governance models

  • Board working models

  • Executive advisory

  • ​Board consulting and advisory

  • Growth Strategy

  • Organisation Design

  • DesignOps​

  • ​Transformation and Change

  • Business Design
  • Future focused insights and trends

  • ​Strategic Roadmapping

  • Scenario planning and design​

Holding Electronic Gadget, workshop, keynote, training, advisory

Business Mentoring & Keynotes

  • Workshops

  • Keynotes

  • Training

  • Mentoring

  • Sparring

We will teach you everything we have learned during the past 15 years in working in product management, strategy innovation and business renewal and make sure you wont be left empty handed.

Modern Workers, AI strategy, AI capability, prototyping

Value Creation, AI & Digital Product Management

  • Digital Development Advisory

  • Company Vision and Purpose
  • Process and operations development (incl.  AI)

  • Value Proposition Design and development

  • Product Market Fit

  • ​AI enabled insights

  • Product/AI Strategy

  • AI capability and training​

  • Prototyping, AI proof of value

Downloadables 

Explore a selection of hand picked downloadable assets for your business and personal success

Downloads coming soon!
Hip Hop Dancer

HOW
WE

WORK

Every meaningful business transformation begins with a bold, deliberate choice to grow, adapt, and lead with intention.

 

These strategic decisions move your organisation beyond the expected, opening doors to new markets, unlocking innovation, building business resilience and creating long-term value in this increasingly complex world of ours.

But transformative decisions don’t happen in isolation. They require strategic clarity, confident leadership, and a strong governance foundation to turn ambition into action.

 

We partner with business leaders and boards who are ready to go beyond incremental change. Together, we design actionable business strategies, evolve governance models, and support leadership development that enables sustainable growth and resilience.

 

Our approach to strategy and board governance is hands-on and grounded in reality. We co-create with you, implement, and support you through the challenges of execution. From navigating uncertainty to aligning leadership teams and building strong board practices, we help you bring focus to what matters most.

 

But great strategy is only as effective as the people who lead it.

To support future leaders we are building our Leadership Academy to develop high-performing, future-ready leaders and board professionals. Whether you’re stepping into your first leadership role or steering a company through transformation, we equip you with the tools, mindset, and confidence to lead with clarity and impact.

 

We believe that people-centric strategy, strong governance, and capable leadership are the cornerstones of a successful business in our rapidly changing world.

Fazer, palvelumuotoilu, liikeotimintastrategia, konseptointi
Glaston, software business, IT, Advisory
Lantmännen, innovation, service design, concepting
Vodafone, strategic design, strategy, advisory, leadership
SOK, A/B testing, corporation and C-level advirosy
Generali, insurance, finance, business
Helen, renewable energy, process development and organisational design
Savonia, working model and innovation
John Nurmisen säätiö, ympäristö ja aluekehitys
Accenture, consulting, coaching, user research, Growth strategy
Vaasan Yliopisto, AI, Climate and sustainability
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